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Portfolio: Image
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PERMITS PRO - CRM PRODUCT

Won "Best Product" at 2018 ServiceTitan Hackathon

User Research | UX Design | Usability Testing

CUSTOMER EXPERIENCE REDESIGN

Increased booking rate by 400%

User Research | UX Design | Lead Funnel

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CHRIP - PRODUCT PROPOSAL

 Go-To-Market Strategy for Biomedical Device

Market Research | Product Design | Website Design

LAUNCH MOBILE APP

Custom app design for education loan startup

UX/UI Design | Branding | Prototype

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Portfolio: Projects
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PEOPLE-FOCUSED

I live by the creed that the only good solution is one that actually works for the people who use it. Being people-focused means looking at how a build a solution to fit the culture, skills, and needs of the people who use it, and understanding the impact products make on the human experience.

UX

STRATEGIC VISIONARY

I have the focus and foresight to plan out and execute projects on both a macro and micro scale. I am constantly shifting my mental lens to gain an understanding of how each element fits into the bigger solution, creating a whole experience end-to-end. This often leads me to foresee and address issues before they happen.

Designer ux wireframe

IDEA ARCHITECT

Ideation is one of my top strengths, which means I am skilled at finding connections between seemingly dissimilar concepts. I use my ability to shift through, comprehend, and construct mental models of complex information to craft effective solutions and initiatives.

Portfolio: Skills
Portfolio: Contact

©2020 Madeline Fortner. All Rights Reserved.

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